Alla Corporation is a brand specializing in premium Sicilian delicacies, such as pistachio creams, marmalades and chocolate-based products. The company approached us to redesign their website to align with modern web design standards, improve user experience (UX) and enhance their online presence in the gourmet food section.

The major challenge was the outdated UI design, which failed to reflect the premium nature of Alla Corporation's products. The visuals didn't convey the luxury or authenticity of the brand, creating a disconnect with potential customers.

Another issue was the limited brand storytelling. The website underplayed Alla Corporation's rich Sicilian heritage and artisanal traditions, missing an opportunity to create a stronger emotional connection with the users and emphasize the authenticity of its offerings.

What we did?

In the redesign of Alla Corporation's website, we modernized the UI Design, giving it a clean, contemporary look that reflects the premium nature of their products.