Brilliant ideas are the result of both research and creativity. We base our strategy on our core services Creative Concept Development and Research, further enhanced with professional Copywriting. These are complemented, according to need, with Social Media Management, Marketing and PR.
Communication Strategy
An Integrated Strategy helps you reach your target audience both online and offline in a unified voice and consistent message. A strategy that adapts to your specific objectives.
The package
A strategy customized for you
For your package customization we invite you to a free first consultation. We’ll help you mix and match the best option to reach your growth goals.
01
Creative Concept
Every business has a creative concept, a personality that defines the brand. Here we define how the brand looks, how and where it communicates and where it can be found. The creative concept is an essential part of the strategy as it sets the tone for the entire brand.
02
Research
A comprehensive strategy finds its best resources in research. We conduct 4 types of analysis: competition, market, internal and industry best practice. These set the ground for the strategy, so you can differentiate from competition and efficiently meet the market’s needs.
03
Copywriting
Everything about a brand – visuals, text, actions – communicates a message to its audience. We base our copywriting on thorough research to create a unified voice, while adapting the message according to the brand personality, the relevant channel and the target audience’s preferences.
04
Social Media Management
Social media platforms are where you connect and build relationships with your customers and potential clients. Through Social Media Management we focus on building a brand community with engaging posts, professional client service and account administration.
05
PR
Managing the relations is an important factor in building a strong brand. We select the most relevant channels of distribution, prepare the creatives and maintain a good relationship with media outlets, communities, suppliers, distributors, employees and other stakeholders.
06
Marketing Campaigns
Our campaigns cover both online and offline marketing, from paid ads on search engines to guerilla advertising. We distribute the creatives – flyers, banners, merchandise and everything else you can put your brand on – to your target audience using various channels.